Digital transformation is key not only in terms of short-term growth and market share, but also to ensure its long-term survival and relevance. Digital platforms and ecosystems can drive efficiency and, through new and unexpected collaborations, create new value for businesses and customers. Digital maturity across industries has been categorized into people such as: beginners, conservatives, fashionistas, and digital masters with digital and leadership skills driving their business transformation.
The digital age has brought with it a new way of thinking about processes and operations. Smart devices with digital capabilities offer direct benefits to industries around productivity, efficiency, innovation and decision making.Marketing Guru Brisbane
The priorities of millennial CEOs today are innovation, speed to market, public trust and the human capital that drives initiatives around digital and data-driven business. The CIO’s priorities are to manage both innovation and operations. While on the one hand it is to increase transformation, efficiency and security, on the other hand it is to reduce costs and time for new services, maintain, simplify IT models and infrastructure and improve business process.
The business results of a digital transformation program decide its critical success factor or value proposition. These could be related to customer experience transformation or business user efficiency. People, processes and technology are critical factors for the success of any transformation program.
It is imperative that a digital transformation is applied to the process from start to finish and not piecemeal. An extremely flashy, digital customer acquisition interface with a manual/semi-manual process in the back office or vice versa will never lead to the desired business results. So a complete automation of digital processes leads to innovation, efficiency and trust, and that becomes one of the critical success factors for the transformation program.
Change management is another critical success factor for a digital transformation. The people/resources directly or indirectly involved in such transformation determine the fate of any such initiative. Concerns about perceived loss of control of a manual/semi-automated process, rejection of any change, adaptation of any innovation should be managed through a structured change management process comprising clear communication, management direction, creating an environment collaborative approach to address organizational cultural challenges. .
Technology plays a key role in the success of an adaptive digital transformation. However, rather than technical knowledge or features of a software or hardware, it is the ease of implementation, design thinking, smooth transition, and program management with finesse that stands out and results in acceptable digital transformation that It is applauded both externally and internally. VUCA management Brisbane
It can take some time to learn how to use new technology to best effect, especially for team members who don’t have a natural inclination toward technology. Investing in training is a sure way to take advantage of this transformation.