18 Best Social Media Scheduling Tools for 2022

Be sure to leverage the power of user-generated content by reposting images that your customers share. You can turn this into a contest with an interactive branded hashtag. You can find when your followers are most active in Instagram Insights, so your best days and times to post might be a bit different depending on your specific audience. Now, brands can promote their photos to anyone that fits their target audience to increase their reach further than ever before. But, if you only have time to invest in one or two social media platforms, then you need to make sure that Instagram is popular with your prospective customers.

If you have niche-related knowledge then you can use it to create an info product by organizing your knowledge and skills into a digestible format to teach your followers. That way, BFUNK can sustainably monetize their following off the IG platform and on a platform they fully own, a subscription-style video streaming service. They have 365k Instagram followers and their videos get tens if not hundreds of thousands of views.

So, it is a great time to target your audiences and increase your business’s popularity through Instagram marketing. The latest 2022 data points to a 25% increase in the median posting across all industries. Instagram engagement stats by social media type show the engagement rates are still the highest on this platform. When the data compiled across all industries was analyzed, the median per post was 0.67%.

In other words, your ideal customer trusts what your current and past customers have to say about you. This is effective because it helps build trust with prospects who may be on the fence about giving your brand a try. One last tip is the importance of engaging in the comments after posting. You can start your posts with a question, end with a question, or post surveys and polls.

Ongoing research continues to explore how media content on the platform affects user engagement. Past research has found that media which show peoples’ faces receive more ‘likes’ and comments and that using filters that increase warmth, exposure, and contrast also boosts engagement. Recently Instagram has come up with an option for users to apply for a verified account badge; however, this does not guarantee every user who applies will get the verified blue tick. In November 2020, Instagram replaced the activity feed tab with a new “Shop” tab, moving the activity feed to the top. In June 2012, Instagram introduced “Explore”, a tab inside the app that displays popular photos, photos taken at nearby locations, and search.

Read more about buy instagram followers cheap here. They need a serious makeover for users to navigate easily within the tool. The pricing and structure of their plans are based on the number of services you use. For, e.g., streaming and publishing to your Facebook page are 2 different services. Sendible has a unified Social Inbox to track your brand, competitor, and key industry terms to stay ahead. You also get email/slack notifications of mentions that match the criteria you’ve set.

Apart from following the valuable tips provided here, you need effective tools for helping you out. When you post content that is related to your niche, Instagram gives your page a plus point. It increases the chances of your page appearing in the Explore section of those users who follow your niche. Following the latest update in the algorithm, the organic reach of posts on Instagram has declined to a great extent. But it can also be a game-changer for new brands if followed properly. Post questions in your captions so your followers can answer them in the comments section.

Facebook’s new algorithm update reduces the organic reach, when we post too often, we can see lot’s of post not reach as we expect. Lots of things affect how often a specific account should post. All this is telling us is best times and days on YouTube , but please consider including the consistency advice, which is what this article is titled. The suggestion here does advocate no more than 60 posts per month. Hi Louise, thanks for embedding our video about posting to YouTube. LinkedIn content is ranked by engagement and the degree to which you are connected with someone on LinkedIn or have mutual connections.

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